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Details are important and so is the big picture. I see both and this allows me to write copy that hits home personally while putting it in context for greater understanding.
As a writer of fiction I have the ability to create a story around a product or idea. A story in which the reader sees themselves is the most effective way to keep a reader interested. An interested reader is more likely to buy the product or buy into the idea. I also write and study poetry. Poetry has taught me about the power of language and how to express much with only a few words. In this world where people have so little time to read a long message an economy of language is important. I also work as a social media marketer and have learned what engages people and how to convey a message in 140 characters or less with the help of keywords. The areas where I am adept are self-help and spirituality. I also have experience in marketing and knowledge of the publishing world especially from the writer’s point of view.
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