An excellent copywriter needs a level of awareness at all times of the exact needs and wants of his or her client. The client's business, product or website should be thoroughly researched and as much information gathered as possible. Articles or web content must be accurate and error free. If writing a sales letter, the headline must "grab the reader by the ear" and say "come over here--I have something good to tell you". The text must then go on to convince the prospect he or she needs this product because it will alleviate pain, provide pleasure, or solve his or her problem.

I strive for excellence in my copywriting and believe I get good ratings and reviews because I use all of the above on a daily basis. I pay attention to instructions and do not miss deadlines. Although I enjoy writing about a variety of subjects, my favorite areas of interest are travel, jewelry and history. I have some training and experience in nursing and am therefore able to write efficiently in the health and medical niches as well.

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