I believe what makes me an exceptional copywriter isn't so much superior writing skills, but is based on my need to satisfy the client, and the way I tackle a given subject. If I'm excited about the subject, then the sky's the limit in finding out all I can about it.

For example, at this time, I've started a series of articles dealing with my love for classic television shows of the 1960's decade. Most of the information I have is based upon the many hours I spent as a child in front of the TV set, instead of playing outside with friends; however I seek out other sources to fill up the gaps in my knowledge. I then present these articles in a creative way, so it wouldn't be boring to the reader.

The three main areas I've chosen are Entertainment, which includes television, music, and movies. Health and Fitness, in which I focus on exercise trends, techniques, and personalities. Spirituality is where I have the greater expertise as a Christian Minister for nearly twenty years.

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